Artificial intelligence in marketing is constantly evolving and can offer numerous advantages in data analysis and process automation. However, there is a growing awareness of the risks of relying entirely on it in marketing activities. If you do, you’ll be in serious trouble. In this...
What is an example of reverse marketing?There’s a concept in marketing called Reverse Marketing, and anyone who has seriously studied marketing is likely familiar with it. I’ll try to explain it through a fascinating example.The idea of Reverse Marketing seemingly emerged by accident with Nike....
The social media trends shaping 2025 are like something we’ve never seen before—the landscape is undergoing a massive transformation. There is a seismic shift where social media networks are moving from social media to just media.Social media is evolving faster than ever, and staying ahead...